Properly designed and executed, a well-crafted business strategy can capitalize on market opportunities and leverage a company's strengths to achieve lasting competitive advantage.
Strategy consulting is at the forefront of YCG's expertise. Using the academic resources and support systems at our disposal, our consultants perform internal analysis on client companies to identify their core competencies and define their positioning within the market. Additionally, we conduct exhaustive research on the external environment facing clients to evaluate the political, economic, social, technological, legal, and competitive forces impacting their operation in the short- and long-term. Through benchmarking we also compare our clients' key performance metrics to the those of industry competitors and innovative firms outside the industry.
This internal and external analysis yields valuable insights on the strengths, weaknesses, opportunities and threats facing the organizations we serve. These insights inform the strategic plans we develop, which are tailored specifically to the needs and objectives of each individual client.